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Saturday, August 19, 2006

Lindt Chocolate Sale, Eastern Creek

lindt chocolate warehouse sale

Lindt chocolate.
On sale.
Every chocaholics dream come true.

On Wednesday I received an email advising a one-day only Lindt chocolate warehouse sale with prices up to 50% off. The ad came as a jpg via a friend of a friend, who received it from their friend and so on.

With no information on this event findable on the web, I hesitated to post about it on GrabYourFork, remaining somewhat sceptical about the ad's legitimacy. "What if it's just a joke?" I said to Veruca Salt. "What if we all turn up there and join a thousand other cheapskate chocaholics, only to discover we've just answered a deceitful cattlecall for Australian's next Biggest Loser?"

Casting doubts aside, we headed out to a warehouse in Eastern Creek early this morning. And as we approached we spotted the queue, which extended across the car park and almost to the footpath outside.

queue

Thirty minutes was spent sunbaking in the queue under warm morning sunshine. We painfully watched shoppers who had completed their chocolate frenzy return to their cars laden down with Lindt boxes, before we finally (at last!) made it inside.

lindt shoppers

The sight before us was warehouse shopping at its simplest. Pallets of Lindt chocolate had been set up in small towers, congesting a cordoned-off area of the climate-controlled insulated warehouse.

lindt single origin

There was plenty of bargain chocolate to be had. Bars of Lindt single origin chocolate (which I hadn't seen before) were $2. Lindt wafer bars were 2 for $1. Boxes of 140g Lindor balls and Fioretto were 3 for $10. Tubes of 6 Lindor balls were 3 for $5.

lindt bargain hunters

Chaos reigned at the "bag your own" Lindor ball area. Loose Lindor balls were 20c each or you could fill a cellophane bag for $15. It was a scrabble of hands and elbows and shoulders everywhere.

I grinned and bore it though. I have trained for bargain hunting. And I took my time too. Secretly I'm sure I packed that bag tighter than anyone else (compact foundation layer, periodic gentle pushes to consolidate those crinkly wrapper tails), ensuring maximum Lindor ball capacity (who says I'm not a shameless cheapskate?).

So now I'm a little bit poorer in cash, but significantly richer in chocolate. And that's a good thing, right?

Related GrabYourFork posts:
Me, me and a big bag of Lindt balls
Lindt concept store, Martin Place, Sydney
18 comments - Add some comment love

posted by Helen (AugustusGloop) on 8/19/2006 11:58:00 pm


18 Comments:

  • At 8/20/2006 1:28 am, Blogger thanh7580 said…

    Oh wow, a chocolate sale, I can't believe it. Why can't they have it here in Melbourne. I just recently bought a couple of Lindt bars at retail price =(.

    *He pushes people out of the way to fill more Lindt balls into his cellophane bag like the greedy Augustus Gloop is doing*

     
  • At 8/20/2006 9:25 am, Blogger M-H said…

    Thanks, AG, you made me laugh this morning. And I'm not a bit envious... much...

     
  • At 8/20/2006 10:03 am, Blogger Reb said…

    That's insane. You are one seriously committed shopper Helen, you deserve your rewards. That single origin stuff looks fantastic - I wonder why it's not more widely available?

     
  • At 8/20/2006 10:38 am, Anonymous Anonymous said…

    Bargains! Bargains! Bargains! Where's the Warehouse Spuiker when you need him to add a bit of atmosphere to the proceedings :)

     
  • At 8/20/2006 11:06 am, Blogger cin said…

    ah yes, strategic packing...

    I think Lindt could do a lot better with some of their products like the Fioretto. I got some recently at the Good Food Show and have not been impressed by the sugary sweetness without the quality flavour.

     
  • At 8/20/2006 11:42 am, Anonymous Anonymous said…

    Oh, my goodness! Look at that line!!! Well worth it, though, I'm sure.

     
  • At 8/20/2006 3:59 pm, Anonymous Anonymous said…

    wow... not i see what you mean about the lines! i love your dedication ANd generosity. thanks for sharing the ecuador chocolate :)

     
  • At 8/20/2006 9:06 pm, Anonymous Anonymous said…

    *speechless*

    I just. I can't.

    No words. None.

    But sooo much envy.

     
  • At 8/20/2006 10:12 pm, Anonymous Anonymous said…

    oh my mouth. That sounds like a divine attraction!

    I saw the single origin bars for sale at a Lindt/Carlton buffet here in Brisbane the other month - they had 3? varieties as well as heaps of others I had not seen before but they were $$$.

     
  • At 8/20/2006 10:22 pm, Blogger Jen said…

    Hey!!! I was there too!
    Although we got there early; pretty much dead on 8am, so there was no line at all.
    I wonder if I saw you standing on the line?
    I wonder if you saw me carrying a box of my loot to my car?

     
  • At 8/20/2006 11:08 pm, Blogger Helen (AugustusGloop) said…

    Hi thanh7580 - Apparently this was the first time Lindt had ever had warehouse sale. Here's hope they continue!

    Hi m-h - lol. Glad you enjoyed it. Chocolate always makes people smile!

    Hi Reb - I've sampled the 75% Ecuador already. It was tasty indeed. I'm not sure why they don't sell this. I'd much rather this than all those creme brulee and citron tart variants.

    Hi yl - lol. I don't think even the Chaser would've gotten in the way of bargain hunters and an insatiable desire for cheap-as chocolate!

    Hi Cin - I'm not a fan of Fiorettos either. I think the whole product diversification trend caters mainly to the fickle customer. The constant flavour changes of Tim Tams is a case in point.

    Hi Jennifer - The line was quite daunting but it moved fairly quickly. Or maybe it was just the chocolate bait that kept everyone relatively patient.

    Hi Deb - Enjoy the chocolate. And dedication. Heh. Food and bargains are one of the few things I'll trek for.

    Hi Ellie - lol. It was chaotic, but worth it. Now I just have to exercise self-control.

    Hi Helen - Ooh, that's promising. I hope the single origin bars will be sold in Sydney supermarkets soon. I'm actually kicking myself I didn't buy more. They are quite more-ish!

    Hi jenjen - Perhaps we did see you! We saw quite a few people exiting at 9.15am who said they'd arrived at 8am, so I'd thought there must've been a huge queue then as well.

    Lucky you. It would've been so much less stressful bagging those Lindor balls without constant elbows in your face!

     
  • At 8/21/2006 8:05 am, Blogger SlaveToShopping said…

    I would have loved to check this out - looked like fun...how did you find out about this? Email list?

    How do we get on it? They must do a sale closer to Xmas...

     
  • At 8/21/2006 8:50 am, Blogger PiCkLeS said…

    oh. my. god.

     
  • At 8/21/2006 10:39 am, Blogger Veruca Salt said…

    $320 later and I feel very guilty.
    Guilty that I didn't buy more of the single origin bars!

    I wish I had the patience to cram the balls into plastic. But you know me, I want it all now!!!!

    I reckon you definitely got your moneys worth.

    Luckily they did not have trolleys.

     
  • At 8/21/2006 10:36 pm, Blogger syn said…

    Oh! i am SOOOO envious!!!! and here i was thinking we were a bit naughty for buying a 2kg block of lindt couveture from peters of kensington! Please let us know if you hear of such a wonderful thing again! Oh by the way, I've seen the single origin bars in Myer, at least at the Macquarie centre one.

     
  • At 8/22/2006 6:10 pm, Blogger Helen (AugustusGloop) said…

    Hi slavetoshopping - I got word via email from a friend. It seems to have done the cyber-rounds. I'm not sure if there's a mailing list, but I'd love to join too!

    I think this was their Christmas. Everyone else seemed to be stocking up for it.

    Hi Pickles - look. at. her. butt.

    Hi Veruca - I know! I was totally annoyed with myself for not buying more single origin. It is sooo tasty.

    I am dreaming of those Lindt balls. You should've joined me in the elbowing orgy. I need to count how my balls I managed to squeeze into that bag!

    Hi Syn - How much was the Lindt at Peters? Next time I'll be sure to let people know, but methinks this was the only one for the year =(

    Thanks also for letting me know about the single origin Lindt at Myer.

     
  • At 8/22/2006 7:40 pm, Blogger syn said…

    Hi Helen, the 2kg lindt at Peters was $33. It comes in dark, milk and white. The dark version is about 58%. They also sell Callebaut chocolate chips at a higher price, and oh! Dagoba organic cocoa nibs, in case anyone was wondering where to get those. :)

     
  • At 8/22/2006 11:01 pm, Blogger Helen (AugustusGloop) said…

    Hi Syn - Thanks for the price check. They're sold at Essential Ingredient too for about the same price I think.

    Callebaut and cocoa nibs? Ooh... so much temptation...

     

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